Your startup's
biggest risk
is you.
Key person insurance and buy-sell agreements built for venture-backed founders. Protect your investors, your co-founders, and your company's future.
> Solution available: Key Man Insurance + Buy-Sell Agreement
Built for founders who move fast
Enterprise-grade protection designed for the unique risks of venture-backed startups. No legacy overhead. Just the coverage you need.
Key Man Insurance
Protect your company from the financial impact of losing a critical founder or executive. Tax-free death benefits ensure business continuity when it matters most.
- Coverage tailored to valuation stage
- Tax-advantaged death benefits
- Board and investor peace of mind
Buy-Sell Agreements
Structure clean founder exits and smooth ownership transitions. Prevent messy disputes and protect equity for everyone at the table.
- Pre-defined exit mechanisms
- Fair valuation frameworks
- Funding mechanism included
Investor Signal
Show your board you take risk seriously. Protection demonstrates operational maturity.
Fast Underwriting
Streamlined medical requirements. Get approved and covered while you scale.
Talent Retention
Key person coverage signals commitment. Keep your best people protected and engaged.
Startup-Native
Specialists who understand founder challenges, cap tables, and growth-stage dynamics.
From zero to protected in 30 days
A streamlined process designed for founders who don't have time for legacy insurance bureaucracy.
Risk Assessment
We analyze your cap table, founder roles, investor requirements, and scaling trajectory to identify critical protection gaps.
Expert Match
We connect you with a protection specialist who has successfully implemented coverage for startups at your stage and in your industry.
Strategy Session
Receive a detailed protection analysis and discuss implementation strategy with your matched expert. No obligations, just clarity.
Deploy Coverage
Within 30 days, expect active coverage. Your expert handles applications, underwriting coordination, and agreement drafting.
What founders say about getting protected
"The specialist understood our cap table and investor requirements immediately. We had $2M in key man coverage active before our Series A closed — it actually helped the deal go smoother."
"I kept putting off the buy-sell agreement because it felt morbid. The whole process took three weeks and now my cofounder's family and mine are both protected. Should have done it two years ago."
"We used the executive benefit structure to retain our CTO when Google came knocking with a $500K offer. The insurance-backed retention package was the differentiator. He stayed."
Learn before you leap
Free guides written for startup founders — not insurance jargon. Understand what you need before you talk to anyone.
Don't let your
biggest asset
become your
biggest liability
Every day without key man insurance is a day your investors are exposed. Let's fix that with a free risk assessment.